Company Profile
EMberland is a cross-border e-commerce platform wholly owned by Golden Gate Ventures. It is registered in Singapore and headquartered at 73B Duxton Road (Zip Code 089532). Leveraging Golden Gate Ventures' extensive industry resources and global vision, EMberland adheres to the core values of "collaboration, win-win, innovation, and development" and is committed to building an efficient bridge connecting high-quality products and consumers worldwide, creating diverse value for entrepreneurs, brands, and users.
Golden Gate Ventures, the controlling shareholder, was founded in 2011 and has consistently adhered to the philosophy of "local roots, global expansion," deeply integrating Silicon Valley's proven entrepreneurial experience with the ecosystems of emerging markets. Headquartered in Singapore, with offices in Indonesia and Vietnam, Golden Gate Ventures has invested in over 90 high-quality companies over the past decade, successfully cultivating a vibrant entrepreneurial ecosystem and laying a solid capital foundation and resource network for EMberland's development.
Brand advantage
Platform core value driver
EMberland is building differentiated competitive barriers centered on "cooperation, win-win, innovation, and development." At the collaborative level, the platform breaks down traditional cross-border trade barriers, establishing deep collaboration with global supply chains, logistics providers, and brands to form a comprehensive service ecosystem. Within the win-win dimension, a rational profit-sharing mechanism safeguards merchant profitability and user consumer rights, achieving a virtuous cycle for all stakeholders within the ecosystem.
Capital and resources
EMberland boasts unparalleled capital advantages and resource support. Golden Gate Ventures' global investment network, built over more than a decade, provides EMberland with extensive supply chain resources, high-quality brand partners, and market channels, enabling the platform to rapidly integrate premium products from around the world. Furthermore, its extensive experience in fostering entrepreneurial ecosystems enables merchants to provide strategic guidance, resource matching, and other value-added services, helping them overcome development bottlenecks. Strong capital resources ensure EMberland's continued investment in technology research and development, marketing, logistics infrastructure, and other areas,accelerating the development of its platform ecosystem.
Flexibility and potential
EMberland offers greater flexibility and room for innovation. The platform can quickly respond to new demands and trends in the cross-border e- commerce market, tailoring operational strategies to consumer preferences in different regions and providing users with more personalized services. Furthermore, the new platform maintains an open and inclusive approach, lowering the entry threshold for high-quality small and medium-sized brands and entrepreneurs. Through policies such as traffic support and operational training, it aims to grow alongside merchants, carving out a unique development path amidst fierce market competition.
Team advantage
EMberland's core team is comprised of two distinct forces, each with a unique combination of investment vision and practical e-commerce experience. Core members from Golden Gate Ventures are deeply involved in the platform's strategic planning. Leveraging their deep understanding of the global entrepreneurial ecosystem, extensive investment experience, and resource integration capabilities, they guide the platform's development and connect it with high-quality global resources. Furthermore, the team comprises a group of professionals with years of experience in cross-border e- commerce, covering key positions such as supply chain management, technology development, marketing operations, and customer service.
Team introduction
Having transitioned from a pet subscription service entrepreneur to VC, Angela was an early pioneer within the startup community and assists our founders through their professional and personal journeys. Today, she is shaping conversations on mental wellness within the startup ecosystem in Singapore and Southeast Asia.
Hussain is a seasoned financial executive who served in senior leadership roles across financial institutions in the GCC. During his extensive career he played pivotal roles in steering financial institutions' strategic direction and expanding their global footprint.
As a Special Advisor, Dea helps our portfolio companies tap on Golden Gate Venture's network for business development, partnerships, and co- investments. Dea's seasoned career spans corporate communications, co-founding an e-commerce software house, and business development.
Paul Bragiel is a three-time entrepreneur who has started regional funds in Asia (Golden Gate Ventures), Africa and vertical funds in gaming & virtual reality.
Investing in our common future: Our commitment to responsible investment
At EMBERLAND, we are committed to generating sustainable, long-term returns for our investors and creating lasting positive impact for all our stakeholders. As one of Southeast Asia's earliest venture capital funds, we not only invest in companies driving growth in the region but also help build communities and ecosystems in the markets where we operate. Our long-term perspective enables us to engage with our diverse stakeholders—portfolio companies, investors, peers, employees, and other participants in the ecosystem—in a collaborative and open manner.
mission
Empowering the bold (through human and financial capital)
Target
Become a leading company in cross- border e-commerce